Retrofit System™

Q: Do you change our brand?

No. We do not redesign or reinterpret it. That’s the point. We change how the brand is structured for machines, so the brand you’ve approved becomes the brand your tools can produce.

Q: If our guidelines stay the same, what does Retrofit add?

Guidelines explain the brand to people. Machines need explicit rules, configured accounts, and verified workflows. Retrofit builds that operating layer from your brand. The result is a simpler, more consistent way for your tools to produce the materials you need.

Q: Is our brand ready for Retrofit?

Naming and formal market research, unless scoped separately. Third-party tool subscriptions are not included; the accounts and their costs stay yours. Everything is delivered digitally: files, configurations, and workflows. The Contents list above is the full envelope. Anything beyond is agreed and quoted before work starts.

Q: What do you need from us?

Your current guidelines, source files, and examples, plus about three hours of your time across the two weeks. Everything runs async.

$4,5002–Week SprintExisting Brand

Keep it. Structure it. Run it everywhere.

Your existing brand, converted into a portable, working system.

Start now

A brand only works when your tools can run it. Make your brand operational with a complete execution system for producing the materials your company needs next.

Audit Gate Guarantee90–Day Warranty

Starting from scratch, or rebranding?

Get the complete foundation with Brand System 01

Audit

Your foundation, the gaps, what we’ll build

Brand Kernel

Portable context, structured for machines

Core Modules

Writing + Visuals, configured

Focus Module

Pitch, Social or Sales — you pick

Brand Applications

Made with your system, from your brand

Install Kit + Handover

One environment, guided, documented

Execution System

Brand Kernel

Portable Files

Strategy, rules, assets, examples and guardrails, structured the way generation tools read. One source, every tool.

A brand kit saved in one tool stays locked to that tool. Your Kernel goes wherever your team works.

Writing Module

INCLUDED

A configured writing environment; embedded prompts, instructions and repeatable workflows.

Snippets to essays, with built-in checks before publication.

Visuals Module

INCLUDED

A configured visual environment; art direction, references, templates and generation workflows.

From imagery to graphic elements, all recognizably on-brand.

Focus Module

CHOOSE ONE

One deliverable type, one end-to-end workflow, with approved examples and review criteria. Built for the job you need.

Pitch DecksSalesSocial Content

Common environments

ChatGPT

Claude

Figma

Canva

Midjourney

Others

Examples, not a required stack.

Handover

Guarantees

Audit Gate

75% back, for any reason, until you approve the audit direction.

90-Day Warranty

If an update breaks it, we repair it.

$4,500

Retrofit System™

2-week sprint

Start now

Need a custom build?

Extra Focus Module, Website Build, additional environments — book a call and we'll set it up

YOU'RE IN

Great company

135+

HOURS SAVED

Crack team properly innovating at the intersection of AI and branding. Appreciate the practical system and creativity that went into the work.

Glenn Stephenson

Co-Founder · Fluid Focus App

135+

HOURS SAVED

Crack team properly innovating at the intersection of AI and branding. Appreciate the practical system and creativity that went into the work.

Glenn Stephenson

Co-Founder · Fluid Focus App

€29K

SAVED ON DESIGN

Loved working with these guys. On time, on point, and honestly, the system is next-level. Helped us land new partners and raise funding too.

Poyan Sandnell

Founder · Catch Me®

Case Study

€29K

SAVED ON DESIGN

Loved working with these guys. On time, on point, and honestly, the system is next-level. Helped us land new partners and raise funding too.

Poyan Sandnell

Founder · Catch Me®

Case Study

450+

HOURS SAVED

Responsive, good creative work, and it holds up the same way across every project. Not much more to ask for.

Alexander Gäverström

COO · VL Developers

450+

HOURS SAVED

Responsive, good creative work, and it holds up the same way across every project. Not much more to ask for.

Alexander Gäverström

COO · VL Developers

$62K

SAVED ANNUALLY

They understood exactly what we wanted, and built something my team can run without me. Design and copywriting takes much less time than it used to.

Aoi Yamamoto

CMO · Jason Wu Beauty

Case Study

$62K

SAVED ANNUALLY

They understood exactly what we wanted, and built something my team can run without me. Design and copywriting takes much less time than it used to.

Aoi Yamamoto

CMO · Jason Wu Beauty

Case Study

CHANNELS ON-BRAND

Simple to use, real savings on design and marketing, and everything finally looks like it's from one company. That's what we needed.

Alexander Pishkoohani

CEO · Arctic Lion Invest

Case Study

CHANNELS ON-BRAND

Simple to use, real savings on design and marketing, and everything finally looks like it's from one company. That's what we needed.

Alexander Pishkoohani

CEO · Arctic Lion Invest

Case Study

135+

HOURS SAVED

Crack team properly innovating at the intersection of AI and branding. Appreciate the practical system and creativity that went into the work.

Glenn Stephenson

Co-Founder · Fluid Focus App

135+

HOURS SAVED

Crack team properly innovating at the intersection of AI and branding. Appreciate the practical system and creativity that went into the work.

Glenn Stephenson

Co-Founder · Fluid Focus App

€29K

SAVED ON DESIGN

Loved working with these guys. On time, on point, and honestly, the system is next-level. Helped us land new partners and raise funding too.

Poyan Sandnell

Founder · Catch Me®

Case Study

€29K

SAVED ON DESIGN

Loved working with these guys. On time, on point, and honestly, the system is next-level. Helped us land new partners and raise funding too.

Poyan Sandnell

Founder · Catch Me®

Case Study

Questions? Answers.

Do you change our brand?

If our guidelines stay the same, what does Retrofit add?

Is our brand ready for Retrofit?

What do you need from us?

Diagnose before you decide

Answer a few questions, get a short diagnostic of your brand’s AI-readiness with a clear recommendation.

Book a call